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Elevating the Digital Presence of a Financial Services Business


Logo Design, UI/UX, WordPress Web development | SHIMOTECH


Increase in organic traffic


Increase in direct traffic


An increase of goal conversions

The Challenge

  • Outdated Branding: The client’s existing brand identity was inconsistent and did not effectively convey the company’s values.
  • Poor Website Design: The website was outdated, non-responsive, and difficult to navigate, leading to a poor user experience.
  • Need for a Fresh Perspective: The client needed a design agency to offer innovative solutions to enhance its brand and digital presence.


Elevating the Digital Presence of a Financial Services Business

A leading financial services firm enlisted Diligence to revitalize its digital identity. Aiming to project a modern and professional brand image, the client sought to enhance its online presence, attract new clients, and improve the overall user experience.


WordPress web development

  • UI/UX Design
  • Logo Design
  • WordPress Web Development
  • Mobile website


Conceptual Logo Design:

  • Diligence began the project with thorough market research to understand the client’s target audience and industry trends.
  • Utilizing their creative expertise, Diligence crafted a series of conceptual logo designs that aligned with the client’s vision and brand identity.
  • Through iterative feedback sessions and collaborative discussions, Diligence refined the designs until achieving the perfect logo that resonated with the client and captured the essence of their financial services business.

UI/UX Design and Website Development:

  • With the finalized logo in place, Diligence transitioned to the next phase of the project: redesigning the client’s website for optimal user experience.
  • Leveraging industry-leading design tools such as Figma, Diligence crafted wireframes and prototypes to visualize the website’s layout and functionality.
  • Once the client approved the design mockups, Diligence proceeded with the development phase, building a responsive and dynamic website from scratch using the WordPress platform.
  • They customized the website’s theme and integrated essential functionalities to meet the client’s specific requirements, ensuring a seamless user experience across all devices.

The Result

  • Rejuvenated Brand Identity: The newly designed conceptual logo effectively communicated the client’s values and expertise, instilling confidence among existing clients and attracting potential customers.
  • Enhanced User Experience: The redesigned website, characterized by intuitive navigation, visually appealing design elements, and a responsive layout, resulted in improved user engagement and satisfaction.
  • Streamlined Digital Presence: Through the collaborative efforts of Diligence, the client’s financial services business now boasts a cohesive and professional online presence, positioning them as a trusted authority in the industry.


Diligence’s strategic approach to conceptual logo design and website development proved instrumental in transforming the digital presence of the financial services business. By combining innovative design solutions with seamless implementation, Diligence successfully addressed the client’s challenges and delivered a robust digital platform that not only reflects the brand’s values but also drives user engagement and business growth.


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